B2B vehicle rental platform: Saving >100 hours of administrative work with intuitive workflows
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Project overview
If your business needs a fleet of vehicles for shipping and deliveries, buying and maintaining them may be too costly. But with Fleetlink, it doesn’t have to be completely off-limits: the company allows such businesses to rent vans and other vehicles. Fleetlink also handles all the maintenance and paperwork.
Fleetlink’s initial experience with B2B vehicle rental revealed one major source of friction for its customers: having to use third-party solutions to manage the fleet. Reporting damage and scheduling maintenance appointments for the rented vehicles was also clunky, as it required contacting Fleetlink’s representatives.
So, Fleetlink decided to launch a platform to streamline damage, accident, and theft reports and enable real-time vehicle tracking. The platform’s mission was simple: save its customers’ time and money on fleet management and streamline interactions with Fleetlink.
To fulfill that mission, however, the platform had to offer intuitive, effective user flows and smooth performance with live location and map services. That’s why Fleetlink sought our expertise in human-centered design and hybrid app development.
Services
Challenges
Our client wanted the platform to be available as a web app and a mobile app on Android and iOS. Thus, a responsive interface with seamless support for map-based features and real-time location tracking was a must. Fleetlink prioritized fast and cost-efficient development, making a shared codebase the obvious choice for development.
In addition to responsiveness and smooth performance, Fleetlink needed the platform to be a true time-saver for its customers to promote customer loyalty and increase retention. So, we were tasked with investigating the target audience’s key needs, pain points, and expectations to create a truly user-centered solution.
Following a comprehensive discovery phase, we identified our client’s key needs and requirements for the project:
Strategic business needs
01 Launch a fleet management platform for its B2B customers
02 Make the platform available via the browser and mobile app stores (Google Play Store, Apple App Store)
03 Save the platform’s users time and money by speeding up fleet management and administrative processes
04 Improve customer retention by at least 10%
05 Increase the Net Promoter Score by at least 15%
Technical requirements
01 Conduct user research and design user-centered wireframes
02 Develop a hybrid app available both as a web app and as Android and iOS mobile apps
03 Ensure intuitiveness, usability, and performance across platforms and devices
04 Integrate the platform with map services
05 Enable real-time vehicle location tracking
06 Minimize latency and response time across the platform, especially when using location-based features
07 Attain an application performance index (Apdex) score above 85
08 Ensure a task success rate above 85% across the platform
We’ll integrate automated checks, real-time tracking, and more to speed up the user flow in your solution.
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Solutions
Based on our user research, we designed a streamlined information architecture. We then created the first iteration of wireframes for user flows, with adaptations to each platform (web, Android, iOS). Our user testing enabled us to improve user flows in iterations, ultimately securing a 91% task success rate across the platform.
We opted for Angular, RxJS, and Ionic to build a responsive and fast hybrid app that seamlessly leverages map and location services. This tech stack allowed us to deliver the solution 21% faster compared to native development, all while cutting down costs by 22%.
As a result of our work, Fleetlink received a web app and two mobile apps for its platform with streamlined user flows and smooth performance. It allows users to track their rented vehicles’ location in real time, report damages and accidents, schedule maintenance, verify driver’s licenses, pay invoices, and more.
Car checks
Fleetlink requires its customers to check their fleet every month to ensure every vehicle is in top shape. The app streamlines this process: The customer takes eight photos of each vehicle using their smartphone. The app then automatically scans the photos and identifies potential issues, alerting both the customer and the company.
To ensure this process is indeed effective and accurate, we added comprehensive instructions for users to guide them through the process. For example, the app asks them to align the vehicle in the photo with the sketched silhouette. Automatic issue detection, in turn, showed a 91% accuracy rate in our testing.
Fleet management
Fleetlink’s platform offers a full range of fleet management capabilities so that users don’t have to turn to third-party systems to keep track of their vehicles. Those capabilities include real-time location tracking, live updates on accidents and damages, and information on every vehicle (e.g., fuel levels, distance traveled).
Thanks to our deep dive into the target audience’s typical processes and workflows, the feature adoption rates for fleet management capabilities were among the highest for the platform. At the same time, these features helped early adopters speed up fleet management by 18%, according to their self-reported stats.
Damage and accident reports
With Fleetlink, if the vehicle is damaged, the company takes on repairs and replaces it with another vehicle if necessary. The app makes reporting the said damage a matter of a couple of taps and three or more photos, speeding up the process and making it stress-free.
Damage reporting involves tapping the damaged area on a vehicle diagram, adding an optional comment, and taking photos of the damage (and the police report, if applicable, in the case of an accident). Each diagram accurately reflects the model of the rented vehicle. The app automatically transmits the vehicle’s GPS location to Fleetlink together with the report.
Driver’s license verification
To cover all bases for insurance purposes, Fleetlink needs to be certain only drivers with the required license categories get behind the wheel of the rented vehicles. To streamline the process, we added a workflow that makes license verification a matter of minutes, if not seconds.
All users need to do is take a photo of the license, recto and verso. The app ensures the license photos are well-lit and properly positioned with a guideline overlay. It then automatically extracts the driver’s information from the captured photos, such as their full name, license number, and birthday date.
Appointments
If the vehicle needs scheduled or impromptu maintenance, Fleetlink’s customers can set up an appointment with the company directly in the app. We minimized the time on task for appointment scheduling to make the process straightforward.
What’s more, the app can send automatic reminders about upcoming appointments, provided the user allows it to send push notifications. These alerts ensure no appointment is missed. At the same time, the app brings together all information on past and upcoming appointments, facilitating keeping track of maintenance in the long run.
Admin panel
The admin panel allows Fleetlink’s customers to enter and update information about their company and add or remove vehicles from the fleet. It’s also where they can view and download all documentation concerning the provided services (e.g., invoices) and manage their payment methods.
We optimized the admin panel to make all of its features easy to find, navigate, and use. As a result, the task success rate for the admin panel, in particular, reached 93% during our user testing.
Tech stack
Impact
Thanks to performance optimizations and user-centered workflows, Fleetlink’s platform demonstrated tangible results fast, including:
We’ll design and develop a solution that saves your customers time and money, supercharging your NPS and retention as a result.
Contact usTestimonials
The responsiveness, attention to detail and high-level communication from Darly Solutions was outstanding. Communication with the team was all online and was absolutely seamless. They were highly responsive, worked to tight deadlines and provided great feedback and communication throughout the entire project to ensure it remained on schedule and all quality requirements were being met. They exceeded all of our expectations, from design through to delivery.
LLC Darly Solutions's team performs well since the collaboration started. They are fluent in specific programming languages, they are also fluent in English, and they have a great response time. What is most unique and impressive about Darly Solutions is that everyone in the team is inherently communicative and understands the expertise of their respective fields. The team is very agile and can predict stress situations in which we work together to fix and maintain.
Darly Solutions' work so far inspires confidence, as they're skilled and trustworthy. The health platform is incredibly happy with their work. The team at Darly is communicative, responsive, and responsible. I’d recommend them to people looking to do more than build a simple little software.
By collaborating with Darly Solutions, there is a significant improvement in the project's quality of codes compared to their original codebase. They lead efficient project management and keep the client updated with their reports. They're a flexible team that delivers promising results. They don't just do as they're told, they actively participate in the design process, which is going to yield us a much better platform in the end.
Darly Solutions was able to develop the site with all functions running. The team was responsive throughout the engagement. They excelled at scheduling and delivered projects on the specified timeline. The whole team was a pleasure to work with. I am very glad that I entrusted them with my project, this is the best company for me!
The quality of their work is very high, and we get very good customer feedback on what our site looks like. They're very reliable and have a great overview of the technologies they're using. They meet our deadlines and are very accurate with their time estimations on a project. In addition, they're responsive and great with communication with a great command of English — it's very easy to talk to them. Moreover, we've integrated them into our development and scrum process, where we have daily stand-ups with their project manager and developers through Slack.
LLC Darly Solutions are highly skilled at UI/UX and follow very good engineering standards, and have been very professional in its approach to all the work to date (including the initial consultancy, which was the deciding factor). They have taken ownership of the work in way that demonstrates how much they value the work they are doing and consequently the work we are doing. I am gaining confidence that the decisions they make are good decisions and that this will result in a product that will exceed our initial expectations.
Darly Solutions developed the app in a quick manner, and the code quality was excellent. The professional team was committed to building a successful product. The code quality was good, and the app has been built in a little more than 1 month, which is a result I'm very happy with. They were laid back but professional at the same time.
Darly Solutions’ work helped my business tremendously. They were able to identify key areas for growth and improvement. The team was communicative and professional throughout the entire engagement. LLC Darly Solutions is a solutions-oriented vendor that drives results. They’re really professional and they know what they’re doing. The team knows how to identify my problems and solve them.
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